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Moncler Creates Online Authenticity Verification Service for Sellers

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Much coveted and oft-copied luxury outerwear and sportwear label Moncler is standing up against counterfeiters online by cracking down on websites that illegally sell fake Moncler products. But that doesn't mean you won't be able to get a good deal on Moncler from resellers. The company has created an authenticity verification system to try and help protect consumers from fraudsters. The release reads:

Online sellers advertising garments on websites can prove they are offering an authentic garment by using a specifically designed version of the authentication service. This will allow them to obtain a special button to be inserted into their advertisement, auction or listing. By clicking on the button the service will confirm to consumer that the seller has authenticated the item and invites them to verify the authenticity of the product for themselves once they receive the product at home, to ensure that the seller had shipped the promised item. By making it easy for consumers to distinguish listings that offer fake products from those that offer authentic ones, the unintentional purchase of counterfeit goods will be reduced drastically.
· Moncler [Official Site]