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The Gap is giving away 10,000 pairs of jeans. The Facebook-related money-making plan, according to the ladies of Fashionista, goes something like this: "The specialty retailer would give away a pair of jeans to the first 10,000 people who checked in on an upcoming day. (The specific date has yet to be disclosed.) Those who check in after the first 10,000 will receive 40% off a pair of jeans." [Fashionista]