Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
Kim, Kourtney, and Khloe Kardashian have emblazoned their names and faces on a whole lotta product—and now they want to make sure you think of them every time you pull out the plastic to make a purchase. At a launch party on November 9th, the sisters will unveil their very own pre-paid credit card. The release reads:
Rick Mirigian, president of marketing and public relations for Mobile Resource Card, says, "Shopping just got a lot more fun!" When asked about the partnership, this is what the Kardashian sisters had to say: "We are excited to partner with Mobile Resource Card to create our very own financial product. Now our fans will be able to take us with them everywhere." The Kardashian financial product will be available the day after the official launch event, on November 10, 2010.We don't know if we're going to get one. We don't want to make our other plain-jane, unsexy, bosom-less credit cards feel bad.
· The Kardashian Sisters Partner With Mobile Resource Card to Launch Their Own Financial Product [PR Newswire]