Sneak Peek: William Rast for Target Hits Stores December 19th

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• Him: Printed Flag Tee in White, $19.99 Nylon Jacket in Black, $49.99 Straight Jeans in Medium Wash with Oil Stains, $49.99 Her: Tank in Gray, $16.99 Woven Silk Blouse in Black, $34.99 Skinny Jeans with Patches, $49.99
• Plaid Button-Down in Pink/Cream, $34.99 Embellished Skirt in Black, $39.99
• Tape Flag V-Neck Tee in White, $19.99 Terrie Hoodie in Gray, $34.99 Leather Jacket in Black, $199.99 Skinny Jeans in Dark Blue, $49.99
  
• Chambray Shirt in Light Wash, $34.99 Faux-Leather Shorts in Black, $39.99
• Printed Flag Tee in White, $19.99 Plaid Shirt in Blue, $34.99 Twill Shirt in Gray, $34.99 Straight Jeans in Medium Wash with Oil Stains, $49.99
• Flag Tunic in Black, $34.99 Ponte Vest in Black, $39.99
  
• Printed Flag Tee in Red, $19.99 Plaid Shirt in Gray, $34.99 Twill Shirt in Green, $34.99 Skinny Jeans in Gray, $49.99
• Plain Tee in White, $19.99 Tuxedo Blazer in Black, $49.99 Skinny Jeans in Medium Wash, $49.99
  
• Printed Flag Tee in White, $19.99 Straight Jeans in Medium Wash with Oil Stains, $49.99
• Woven Flag Tunic in Black, $34.99 Embellished Tank in Gray, $29.99 Leather Jacket in Brown, $199.99
• Plaid Button-Down in Pink/Cream Sweatshirt in Gray, $29.99 Jeggings in Black, $39.99
  
• Printed Flag Tee in White, $19.99 Twill Shirt in Black, $34.99 Skinny Jeans in Gray, $49.99
• Embellished Tank in Cream Twill Jacket in Khaki, $44.99 Faux-Leather Shorts in Black, $39.99
• Woven Silk Blouse in Pink, $34.99 Ponte Leggings in Black, $39.99
• Printed Flag Tee in Gray, $19.99 Plaid Shirt in Blue, $34.99 Straight Jeans in Medium Wash with Oil Stains, $49.99
• Chambray Shirt in Light Wash, $34.99 Bootcut Jeans in Medium Wash, $49.99
• Woven Silk Blouse in Black, $34.99 Embellished Ponte Skirt in Black, $34.99
  
• Printed Flag Tee in Gray, $19.99 Plaid Shirt in Blue, $34.99 Twill Shirt in Black, $34.99 Straight Jeans in Rinse Wash, $49.99
• Tank in Gray, $26.99 Woven Silk Blouse in Black, $34.99 Skinny Jeans with Patches, $49.99
• Printed Flag Tee in Red, $19.99 Plaid Shirt in Orange, $34.99 Terry Hoodie in Gray, $34.99 Nylon Jacket in Green, $49.99 (also available in black) Straight Jeans in Black/Gray, $49.99
  

High-low designer collaborations are a win-win situation for pretty much everybody—the designer gets a big publicity boost, their clothes are worn far and wide, and the customer gets a piece of fashion history without having to shell out big bucks for the label's mainline collection. Sounds pretty good, huh?

The thing is—and maybe you'll agree—that big name designer collabs have become so ubiquitous and so well-publicized that when, say, you wear that Lanvin for H&M dress, everyone knows exactly where you got it and how much you paid. The problem is designers have stocked their high-low collaborations with statement styles—all the better for branding—which are instantly recognizable, making the wearer that-girl-in-the-high-low-collab-dress in the room, you know?

The William Rast for Target collection, which hits stores December 19th, takes a different tactic. The collection comprises 21 looks of understated mix-and-match basics that don't totally scream high-low collab. Its stylish denim, layerable jackets and hoodies, Western-inspired button-down shirts, and basic tees stay true to the William Rast aesthetic of laid-back all-American style but are understated enough to seamlessly blend into any casual wardrobe. Two thumbs up for Justin Timberlake and Trace Ayala—an affordable collab that's created clothes which can be worn out more than just once or twice? You get the Racked seal of approval.
· William Rast for Target [Official Site]
· All collaborations coverage [Racked]
· All Target coverage [Racked]