Jimmy Choo Uggs Explained, Sorta

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Remember those Jimmy Choo Uggs (right)? Well, today Tamara Mellon, head honcho at Jimmy Choo, explains how this totally hid collaboration came about. "Uggs were my guilty pleasure until I was on a flight to London and the airline staff said, ‘We’re all so excited to see what shoes you’re wearing!’ I had Uggs on," Mellon told W. "So now we’ve done a collaboration where I took traditional Uggs and decorated them with the DNA of Jimmy Choo — animal prints and studs." [The Cut, W]