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A Tumblr tip from a loyal Racked informant this morning: McQ, the Alexander McQueen diffusion line, has a Tumblr blog! And it's not populated with the typical fashion website-stuff. Instead, right now, there are a series of videos posted on the site of four young British girls from London, Derby, and Stratford wearing McQ pieces in their normal surroundings. Kind of nice, isn't it, to take fashion out of fantasyland sometimes and bring it into the real world.
· McQ [Tumblr]