Cookie banner

This site uses cookies. Select "Block all non-essential cookies" to only allow cookies necessary to display content and enable core site features. Select "Accept all cookies" to also personalize your experience on the site with ads and partner content tailored to your interests, and to allow us to measure the effectiveness of our service.

To learn more, review our Cookie Policy, Privacy Notice and Terms of Use.

clock menu more-arrow no yes mobile

Filed under:

Daffy's "AssCrackVertising" Hits Print Publications This Week

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Normally staid and under-the-radar off-price retailer Daffy's has upped its advertising ante—adopting what the folks at Copyranter are calling AssCrackVertising. Pretty brilliant name, huh? Guess sex sells everything—even discount brand names.
· Daffy's resorts to asscrackvertising [Copyranter]