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Klaus Haapaniemi for Iittala's Serious Animals Make us Giddy

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Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

We're obsessed with Klaus Haapaniemi's designs for homewares company Iittala—the brilliant colors and quirky, straight-faced, expressive animals are right up our alley, they appeal to the imaginative weird kid inside our black-clad, too-jaded, grown-up selves. No surprise, though, that Haapaniemi's work appeals to fashion industry eyeballs—he's also worked for major fashion companies—creating prints and illustrations for Cacharel, Marimekko, Dolce & Gabbana, and Levi's.
· Iittala [Official Site]