Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
It's one of the most bizarre licensing ventures we've ever seen: Balmain Hair Extensions, which just became available in New York City exclusively at the brand-new Francky L'Official salon on the Upper East Side.
The innovative Balmain "Doublehair" extension system has a slew of celeb fans—including Sarah Jessica Parker, Demi Moore, Madonna, Kate Moss, Beyonce, Rihanna, Kate Winslet, Nicole Kidman, and Paula Abdul. It's 100% human-hair, is installed in just 35 minutes, reusable up to three times, and comes with a six month quality guarantee.