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She & Him + DJ Harley Viera-Newton Play The Audi Forum Party

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Is Audi the next big fashion car? Last Wednesday, we popped by the Audi Forum, where She & Him (that's actress Zooey Deschanel's band) and DJ Harley Viera-Newton (she's Dior's house DJ—yes, Dior has a DJ on retainer) performed/played/respectively. Tres fashionable! And that's not all...

The car company's hosting its second Audi Fashion Festival in Singapore later this month, Justin Timberlake was just named the Audi Brand Ambassador, and even the heritage-driven tastemakers have been blogging about Audi nostalgia. So, will Audi join the ranks of Mercedes Benz—title sponsor of New York fashion week's main tents—as the next big fashion car brand? Watch this trendspace.
· Audi USA [Official Site]
· Audi Fashion Festival [Official Site]
· Justin Timberlake named new Audi brand ambassador [TwitterGlitter]
· Audi Sport Quattro S1 [A Continuous Lean]

Audi Forum

250 Park Ave., New York, NY