clock menu more-arrow no yes

Filed under:

Dolly Parton's Trinkets & Treasures: More Like T-Shirts & Souvenirs

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

"It costs a lot of money to look this cheap," country superstar Dolly Parton once said. Not so at Dolly Parton's Trinkets and Treasures, the just-opened mini-retail emporium on Second Avenue, just off the main downtown drag.

The pink-and-blue emporium dedicated to all slogans Dolly is situated in the front foyer of a larger non-Dolly-related souvenir shop (there's also a separate boot store in the basement). Trinkets and Treasures stocks dozens of colorful T-shirts emblazoned sayings Parton made famous—"Dumb Blonde" and the aforementioned included—as well as vintage black and white photos of the star. There are a handful of fan-giftables including mugs, beer cozies, magnets, pink cowgirl hats, and pins—and odds-and-end trinkets like costume jewelry and vanity plates.

The real draw for any Parton fan will be the three costumes that sit in glass cases scattered around the shop floor. Glamorous, sparkly, and remarkably proportioned, these performance pieces imbue the tiny shop with the spirit of Dolly Parton, juxtaposed against a backdrop of $13.95 pastel tees.
· Dolly Parton opens Trinkets and Treasures [Racked]
· All Nashville coverage [Racked]

Dolly Parton's Trinkets & Treasures

126 2 Ave. North, Nashville, TN