clock menu more-arrow no yes

Filed under:

Kardashian Theme Store Opening in The Mirage On August 21

New, 1 comment

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

In a stroke of the inevitable, Kim, Khloe, Kourtney Kardashian and (their mom) Kris Jenner have partnered with Bravada to open Kardashian Khaos, the first Kardashian theme-store this August at The Mirage in Las Vegas. Bravada estimates that the location will generate between $5 and $8 million in sales annually, with an estimated 15,000 visitors per day.

If that wasn't horseman-of-the-apocalypse-y enough, the statement says that after the sisters conquer the Las Vegas retail scene, they'll open further locations. Bravada notes that it's considered global flagships in Dubai, Australia, Macau, Canada, and "a number of European and Asian locations." The company will also help the family launch KardashianKhaos.com (not yet live).
· Bravada Announces the Grand Opening of Kardashian Khaos at The Mirage August 21, 2010 [Bravada]

Kardashian Khaos at The Mirage

3400 S. Las Vegas Blvd., Las Vegas, NV