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Chicago-based design site Threadless—we love their tees—has partnered with Dell to create 11 artist-designed items that will sell via the Dell Design Studio.
It's a "new way" to sell art, says Threadless' VP of marketing Cam Balzer, and just one in a gang of projects the company is launching this year. The Threadless Everywhere Tour has just started, and the plan is to drive a customized Airstream through 15 different cities in the United States; the company's tees will be exhibited at TechnoCRAFT in San Francisco; and Threadless has teamed up with Havaianas to produce limited-edition T-shirts and flip-flops.
· Threadless in Dell Tie-up [WWD]