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Skincare mecca Kiehl's has a new men's collection called Cross Terrain—performance products that the company put through rigorous "adventure testing" before release this summer. One of our favorite men's style and grooming gurus, Michael Macko over at Valet has the scoop: "And while it might provide more function than most men need on a daily basis, this is the epitome of aspirational marketing. Maybe I don't need my sunscreen to withstand cliff-diving, but if I decide to go for it, it's nice to know I'm covered. Kiehl's found their extreme product testers through a partnership with The National Geographic's Young Explorer Program, which funds the next class of promising explorers. They selected three men who have dedicated their lives to traversing the globe with an ecological mission." Check out Macko's interview with Ben Horton, shark photographer and Kiehl's product tester, here. [Valet]