clock menu more-arrow no yes

Filed under:

Still no H&Ms in Texas

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Swedish retailer H&M have been busy airing its Daria Werbowy fall 2010 campaign commercials all over Texas—even though there's not a single H&M location in the state. Dangling the carrot much? The Statesman is indignant: "I’ve been seeing these H&M commercials often this season as I’ve watched some of my favorite shows. As you know, the world’s third largest fashion retailer has completely bypassed this country’s second largest state. So if you want to own the collection from Lanvin designer Alber Elbaz, which will be launched in November, then you must do some traveling because there isn’t an H&M to be found in the Lone Star State. By car, some of the closest H&M stores to Austin are in Atlanta, St. Louis, Las Vegas, Orlando, Fla., Phoenix, and Tuscon, Ariz. The closest store to Texas in general is at the Tucson Mall in Arizona." [Statesman]