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He's a Mac: Jason Schwartzmann Shills for The New Yorker iPad App

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

· The real social networking: shopping [BlackBook]
· "Raw" blue jeans fans go months without washing [HuffPost]
· Next iPad thinner with camera and mini-USB [MacRumors]
· Brad Pitt and Chris Cornell shop the American Girl store [TMZ]
· Free phone Fridays promotion coming to Best Buy [BGR]
· Gold bar vending machines coming to the USA [CNBC]
· Are Kindle owners smarter than iPad owners? [Intomobile]
· Andre Leon Talley shuns athletic risks [The Cut]