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Product Obsession

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

In between seasons, our hair always starts behaving funny—the usual (Terax) stuff doesn't seem to be working properly anymore. Instead of sleek and manageable, we were getting awkward and stringy. The cure? The new Paul Mitchell Awapuhi Wild Ginger Keratin Intensive Treatment, a sample of which landed on our desks one day last week. The Keratin Instensive Treatment changed our hair back to totally soft, shiny, and tangle-free within one wash—even in the current steam-room-ish weather conditions we've been experiencing in New York. Two thumbs up! We're officially obsessed. []