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The newest luxury brand to hop on the pop-up shop train is, surprisingly, Faberge—a company perhaps best known for creating lavishly jeweled eggs for Russian Czars from 1885 to 1917. Faberge has recently popped up at the Palace Hotel in Gstaad, Switzerland, and the new boutique sells, what else, sparkly eggs—specifically diamond-encrusted ova from the brand's new Les Fabuleuses Collections. The prices? The least expensive item in the store starts at $40,000—the most extravagant is tagged at $7 million.
· Now Fabergé opens a pop-up shop (prices: $40,000 to $7m) [Guardian]