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RUMOR: Dolce & Gabbana Will Shutter D&G Label

The designers take their bow at the February D&G Dolce & Gabbana show
The designers take their bow at the February D&G Dolce & Gabbana show

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Rumors from Europe this morning claim that Domenico Dolce and Stefano Gabbana are seriously considering shutting down their lower-priced D&G line and folding it into their high-end Dolce & Gabbana collection. Vogue UK reports:

"[Domenico Dolce and Stefano Gabbana] want to focus on one single brand, Dolce & Gabbana," explains one anonymous Italian retailer. "I don't understand, because D&G is a line that makes 400 million euros [£339 million], it's young and flexible and it's doing really well. It's a lot to ask retailers. In my case, for example, I don't carry the signature line, but I've never missed a season with D&G. Domenico and Stefano are clever, though, so they must have thought this out and consider it a wise strategic move."
One source tells WWD: "The two lines sort of cannibalised each other. There was some confusion surrounding them, and the D&G pricing was too close to that of Dolce & Gabbana."
· The end of D&G? [Vogue UK]
· Dolce & Gabbana said to be mulling D&G options [WWD]