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H&M Opening in a Department Store

By Danica Lo

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Swedish fast-fashion retailer will open its first-ever non-standalone retail location in Selfridges this August. It will join the ranks of Topshop, AllSaints, Oasis, and American Apparel on the London department store's ground floor. [Telegraph]

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