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Fake Makeup Line to Become Real

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Soap fans who love the Young and the Restless will be excited to hear that the once-fictional cosmetics company features on the show, Jabot, is going to be launched, for real, and sold on HSN and at Ulta. "Starting this month, Jabot products will be real and available for purchase, while also appearing during "Y&R" to bolster storylines," AdAge reports. "Guidelines had to be worked out to allow Jabot products to appear on screen without affecting the quality of the series." It's, like, the ultimate product placement. [AdAge]