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OMG I Just Bought Hasn't Even Launched But We're Already Obsessed

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

It's like one-off haul videos, but anonymous-ish, and, well, not videos. Our new obsession is OMG I Just Bought, a Tumblr blog that hasn't officially launched yet, but, when it does (in July) will feature reader email and Twitter submissions of just-purchased product photos along with one-line love letters to the item in question. Think of it as a forum for shopping confessions—sort of like (sadly, now defunct), but for clothes, shoes, and accessories.
· OMG I Just Bought [Official Site]