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Kate Spade Launches Lipstick

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This brand extension makes so much sense we can't believe it hadn't happened before now. Kate Spade is launching a line of lipsticks this fall with Poppy King. “We see it as the perfect finishing touch,” Deborah Lloyd, Kate Spade New York's creative director told WWD. “It just felt right. This isn’t about a wholehearted jump into the color cosmetics space—our girl wears lipstick, and we want to provide it for her. And Poppy is such a Kate Spade brand girl—she just got what we wanted to do. These colors are whimsical and fun and very us.” Best part? The glossy stick will be called Supercalifragilipstick and will be priced at $24 each. [WWD]