Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
Producer, rapper, and DJ Swizz Beatz has just teamed up on a project with Reebok. Obviously, this elevates him to the highest level of fashionisto. At the launch party last night, he said: "I want y’all to understand the movement and the opportunity that we all have. Reebok is definitely back. I am happy to be the creative director globally. That puts me up there with the Marc Jacobs and Karl Lagerfelds. To have that position coming from the South Bronx? I tell everybody that the sky is not the limit, it’s just the view.” [MissInfo]