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Kim Kardashian Is Suing Old Navy for $20M Over an Ad Campaign

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Old Navy's new "Super C-U-T-E" campaign features a Kim Kardashian lookalike (whose been dubbed "Fauxdashian" by the Internet) doing all sorts of random, c-u-t-e things. They include: getting a mani pedi and then a root canal, having her jeans ripped off by a dog only to reveal a denim miniskirt, and dancing on a conveyor belt in a supermarket. Most likely, the move was intended, because the brand tweeted in February: "Breaking News!! @CBSNEWS reports that Old Navy's Super CUTE star looks like @kimkardashian. #LOL. What do you think?"

Well, it seems that Kim is doing the opposite of LOL: Similar to when Lindsay Lohan got mad at those E*Trade babies, Kim Kardashian has decided to sue Old Navy for $20 million. Maybe they can just consider it an early wedding present.

UPDATE: The Daily Mail reports that the model in the video, Melissa Molinaro, is rumored to be dating NFL Player Reggie Bush. As in Kim Kardashian's ex-boyfriend, Reggie Bush. Now it all makes sense.


· Kim Kardashian Sues Old Navy For Using A Look-Alike Fauxdashian In Ads [Gothamist]
· Old Navy [Official Site]