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Designer Stella McCartney revamped her website to include new shopping and editorial features. WWD reports: "The designer has added 28 European countries to her e-commerce business which launched last year, and will preview the ad campaign, which stars Natalia Vodianova, on stellamccartney.com starting today. Her enhanced e-commerce site offers customers special functions such as a “reserve in store” option that allows customers to set aside an order online and pick it up in the store of their choice. There is also a private in-store shopping service that customers can book online." McCartney's new iPad app is also out—it features a special gallery of images about the designer's iconic late mother, Linda McCartney. [WWD]