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Olivia Palermo Will Launch a Fashion-Lifestyle Site this August

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Buried at the bottom of an item about the DKNY Sun Soiree Tuesday night in today's WWD Eye column is a short interview with Olivia Palermo, a guest at the DKNY event. The socialite-turned-reality-television-star "sat alone," reports the trade paper. She told WWD that she's currently preparing to travel to Berlin with her boyfriend, Johannes Huebl.

Palermo also said that she will be launching a fashion-travel-lifestyle blog this fall. WWD reports:

“I’m working on a blog coming out in August.” Aptly named, the site will be “travel-focused” and be about fashion, emerging designers, accessories, shopping and “everything that I love,” she said.
Palermo is the latest in a string of The Hills-slash-The City alumna to launch their own web properties—OG Lauren Conrad recently launched, her BFF Lo Bosworth launched, which is currently in the throes of an overhaul of some sort, and Whitney Port has a blog and e-commerce site at
· Gray Skies [WWD]