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If you're like us and nothing makes your day more than a favorite catalog (ours are Jack Wills, J. Crew, L.L Bean, Ikea, and Aubin & Wills) arriving in your mailbox—but you feel guilty about all the trees that died? Say hello to Google Catalogs, a brand-new free iPad app that just launched today with full catalogs from brands including ALloy, Anthropologie, Bergdorf Goodman, Neiman Marcus, Ralph Lauren Rugby, Patagonia, Saks Fifth Avenue, and Urban Outfitters. Just pick your favorite, open it up, and if you like something, click through to buy. We love it because it totally appeals to the 1990s version of us—with all the added convenience of online ordering, a la 2011.
· Google Catalogs [iTunes]