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Launching today: a late summer photo series by William Gentle (a.k.a. Backyard Bill) for menswear e-commerce site Park & Bond featuring "real guys" (read: handsome men who aren't professional models) wearing fully shoppable looks. Check out the first subject: Brian Lamotte, a bookmaker and designer, as photographed in The Rockaways.
· Backyard Bill late summer style [Park & Bond]