/cdn.vox-cdn.com/uploads/chorus_image/image/45411626/2011_08_Bootleg-Shoe-Boutique-Texas.0.jpg)
Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
South Congress Avenue in Austin, Texas, has a booming food truck scene, so it makes sense that, sooner or later, someone would get the idea to start selling clothes or shoes out of one of them. Right? Stylist Sarah Lewis decided that instead of leasing out a store for her shoe boutique Bootleg, she'd just get a 30-foot airstream trailer and set up shop in there. She explains the simplicity of it all to the Inside Source: "I can take it anywhere; I have the title; the lights work; and I can drop it on the ball hitch of my truck in ten minutes." Voilà, a shoe store!
Lewis refers to her shoe truck as a "Fine Footwear Fete," and describes her selection as such: "To most people, it's a very special edit with a lot of designers they've never heard of." True, because she doesn't exactly mention in the interview who her designers are, but she does say that she's currently toting around 50 styles of shoes in that trailer. Because after all, she says, "Shoes are easy to carry and fun to collect."
· Shoe Truck: Gorgeous New Shoe Boutique Parks in Austin [Inside Source]