clock menu more-arrow no yes

Filed under:

Moncler Launches E-Commerce: $2,000 Puffa Coats, Look Out!

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Just launched: luxury sports outerwear maker Moncler's first-ever e-commerce store—over at It's convenient if you don't live near one of the, oh, three standalone Moncler shops in the entire continental United States.

"This launch is a crucial point within our global strategy," said President and Creative Director Remo Ruffini in a statement. "Our retail network is also being expanded through the Web. Further initiatives that have already been planned will respond ever better to the requirements and the demands of a world which, on one hand, is increasingly globalized and which, on the other hand, demands exclusive proposals in retail outlets."
· Moncler [Official Site]
· All Moncler coverage [Racked]