Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
Elle's Joe Zee has probably seen a lot of swag in his day (the gift kind, and you know what, the style kind too) but this tale might be the best yet. While sitting front row at the Gucci show this season, Courtney Colavita—an old friend of his who handles Gucci's social media—snapped his picture, and the two reminisced about eating good chicken together. When Zee got back to his hotel, a package was waiting. It was a roasted chicken, sent from Gucci, and he "devoured" it. [Elle]