clock menu more-arrow no yes

Filed under:

Gisele's Lingerie Ad Banned in Brazil

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Remember last week we pointed out how Gisele Bundchen's new lingerie commercial "kills feminism dead"? Well, we're glad to hear that the Brazilian government agrees: they've banned the adverts, stating: "The campaign promotes the misguided stereotype of a woman as a sexual object of her husband and ignores the major advances we have achieved in deconstructing sexist practices and thinking." [Guardian]