Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
MAC’s collab strategy has been totally brilliant so far. The brand has always been about appealing to experts and superfans, so partnering with Daphne Guinness and Iris Apfel – people who may not be household names but who are megastars in the fashion world – was a great move. But who do we recommend for their next collab? A few suggestions:
The adorable and eminently quotable Barney’s Creative-Ambassador-at-Large is always up for an adventure. With the release of his new book Gay Men Don’t Get Fat, a makeup collab would be absolutely exquisite timing. And can he get that Christmas elf costume back for the commercials?
The longtime Village Voice and Vogue fashion writer is a New York City legend. Her trademark red bob and matching cupid’s bow lips have made her one of the city’s most iconic personalities. The woman can pull off wearing bedazzled Tom’s, for pete’s sake.
Andre Leon Talley
His clothes and personality are outrageous, and there’s no doubt that a makeup collab would match. The Vogue editor at large and former Top Model judge has never had his own brand before, so a MAC partnership would be a hell of a way to start. Andre Limon Talley, anyone?
The success of her LAMB line has earned her legitimacy in the fashion world, and she expanded into beauty with Harajuku Lovers fragrances. But why not go all out and transfer her original beauty style to a MAC line? The red lipsticks alone would be worth it.
We loved him on Project Runway, and his talents have been well-served designing bridal gowns for Amsale. But his love of all things flashy and elegant would be just the thing for a makeup collab. Just think of the Scarlett O’Hara-inspired packaging.
· Presenting the Daphne Guinness for MAC Collection [Racked]
· The Glorious Iris Apfel Collection for MAC [Racked]