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First Look: Doo.Ri's Totally Wearable Macy's Impulse Capsule

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Two dresses from Doo-Ri Chung's capsule collection for Macy's Impulse
Two dresses from Doo-Ri Chung's capsule collection for Macy's Impulse

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Despite the hooha high-low designer collabs have been known to cause, the actual clothing doesn't always translate into real life, so much. So it's nice to note that Doo-Ri Chung's capsule for Macy's Impulse is not just pleasantly affordable, it's also totally wearable.


Designer Doo-Ri Chung today at a press preview

Dropping on February 15, the 33-piece collection covers a lot of ground and hits all the spring basics. You can expect knit maxi dresses, tanks and tees, a couple of work-friendly blouses, bright cocktail dresses that could stand up to a casual wedding, and a nod to basic black with a drapey blouse, a pair of trousers, and the requisite LBD.

As a whole, it also strikes a nice balance of mass-market accessibility and fashion-girl cool: Doo-Ri's famed draping skills make the silhouettes super easy to wear, but there are also fashion-y touches, like a cool (read: not-crappy-looking) fake leather material applied as playful patches on a pair of skinny pants and as the backing of a graphic-print cocktail dress.

Chung, who for years worked out of the basement of her parents' New Jersey dry cleaning business, was a distinctly low-maintenance choice for Macy's (their last two collab partners were Giambattista Valli and, ahem, Mr. Karl Lagerfeld). And while those flashier collabs definitely have their merits, the vibe of this launch is less about the buzz and more about the clothes? which is probably good news for anyone planning to wear them after the first week they're out.

· Next Up for a Macy's Impulse Collab: Doo-Ri Chung [Racked]
· Macy's [Official site]