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Galliano's first spring ad has dropped, and apparently the beleaguered brand, which has being run by Dior sans designer John Galliano since his firing last March, is taking inspiration from a rather surprising icon: gonzo journalist Hunter S. Thompson.
Starring Constance Jablonski and Benhamin Eidem, the campaign has Fear and Loathing in Los Vegas written all over it: Thompson's signature convertible, bucket hat, yellow aviators, and Hawaiian shirt (reinterpreted Galliano style, of course) all make appearances, and the press release states that the concept does indeed depict a Las Vegas road trip.
So, apparently Dior isn't so opposed to abrasive, paranoid, alcohol-fueled loose cannons after all.
•All Galliano coverage [Racked]