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The Next Big Thing

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What beauty product does the world desperately need? According to Dennis Paphitis, founder of the Australian skincare brand Aesop, it's edible sunscreen. He told the WSJ that creating an ingestible sunscreen is "a bit of a longer-term objective" for the brand. He adds, "Someone is already working on swallowable fragrance so who knows, it just might be possible one day." Because how many times have you wished you could just lick your fingers after lathering up in lotion on the beach? None? Okay. That's what we thought. [WSJ]