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Name Game

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It's not just the fashion editors and buyers who are feeling the effects of YSL's new branding. MTV Style has a brilliant roundup of all the rap lyrics from stars like Jay-Z, Fat Joe, 50 Cent, and Kanye West that will be affected by the Yves St Laurent name change. And, while we're at it, another important question: what the heck rhymes with "Hedi Slimane"? [MTV]