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The internet barely had time to collect itself in the wake of Fashion Industry Confessions "announcement" that Givenchy would partner up with H&M "next year," before the French house shut it down, calling the rumors "false."
But apparently the possibility was crushed long before the fashion rumor chain could even begin to work itself into a frothy fit. H&M creative adviser Margareta Van Den Bosch told the Telegraph UK at last month's Maison Martin Margiela launch, "We will not have any [collaborations] for spring . We decided to skip it, as we have had so many this year. So it'll be something for next November." So that's that. Sort of.
· Givenchy for H&M? [Telegraph UK]
· Some Frank Reflections on the Margiela Collaboration [Racked]
· View the Whole Margiela X H&M Collection [Racked]