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You can now literally carry the burden of your food cravings on your shoulder with the Kellog's Special K snack bag. Australian designer Kirrily Johnston has collaborated with the cereal company to create a purse that doubles (thanks to the "Special K red" suede finish) as "a visual cue to help the 96% of women who think about snacking each day to prepare for their looming snack attack." Yes, folks, a shocking 96% of women consider eating every day.
The bag's equipped with a special pocket to hold your own Special K bar, which will surely save the day when your shameful food desires hit. Each one is $750 a pop (Special K bar not included), but don't stress about that: Your credit card might be sad, but your stomach will be mildly satisfied.
· Kellogg’s Special K Launches a New Campaign in Australia to Help Women Prepare for Snack Attack [Popsop]
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