clock menu more-arrow no yes

Filed under:

H&M's Summer Swimwear Campaign Is Tanner Than Thou

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

H&M's summer 2012 swimwear campaign has launched and the best part about it has to be the $4.95 bikini tops. Not to worry, they have bottoms as well, plus a cut-out onepiece and a wet suit for all the surfers out there. Super tan beach babe and Brazilian model Isabeli Fontana stars in the campaign, which you can see along with the collection and prices in the gallery above.
· H&M Wants You To Make Out for a Good Cause [Racked]
· All H&M Coverage [Racked]