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Pre-Tail Start-Up Moda Operandi Is Sponsoring the Next Met Ball

Chanel and Rodarte via <a href="http://www.wwd.com/fashion-news/fashion-features/punk-to-play-the-met-courtesy-of-costume-institute-6282715">WWD</a>
Chanel and Rodarte via WWD

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The Metropolitan Museum of Art's Costume Institute announced that the next Met Ball theme will be "Punk: Chaos to Couture" and you'll never guess who's underwriting it: Moda Operandi. The evolving high-end trunk show site is relatively new to the game, but they're certainly successful newbs, recently raising $36 million dollars in investments. And now at least some of that will go into displaying all things ripped, torn, irreverent, safety-pinned, and badass in one of the most prestigious events in the fashion world.

MO's cofounder and chief executive officer Áslaug Magnúsdóttir explained the connection between the e-commerce site and the cultural institution saying both aim "to connect women worldwide to designers and provide them access to the most special pieces ever produced." According to WWD, that includes the likes of Haider Ackermann, Miguel Adrover, Azzedine Alaïa, Boudicca, Ann Demeulemeester, Dolce & Gabbana, Andrew Groves, Marc Jacobs, Rei Kawakubo, Alexander McQueen, Rodarte, and Alexander Wang.
· Punk: Chaos to Couture [Moda Operandi]
· Punk to Play the Met Courtesy of Costume Institute [WWD]
· In Case You Were Wondering, This Is What Moda Operandi Plans To Do With the $36 Million They Raised [Racked]