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DailyCandy is hopping on the collab bandwagon with its new venture DailyCandy Collaborations. The first round includes five limited-edition items co-designed by DailyCandy editors and participating designers. There's earrings with Melissa Joy Manning, a beauty products smorgasbord with Glossybox, bracelet with Holst + Lee, leather clutch with Heidi Merrick and print with Carrie Marill for 20x200. Prices range from $59 for the GlossyBox set to $250 for the Melissa Joy Manning earrings.
Company exec vice president and GM Alison Moore explains the game plan, saying, "We're in the midst of exploring everything around e-commerce, [like] how we can deliver a great experience and thinking about new areas in commerce with a social or video element. We're figuring out what the right experience is and so it's not just gimmicky." Head to Standard Hotels in New York, Miami, and Los Angeles or ShopTheStandard.com until February 28 to shop.
· DailyCandy Dabbles in Design [WWD]
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· What the Team Behind DailyCandy Wears to Work [Racked]