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Amazon has adopted a new strategy that will make it (a) easier and (b) more cost effective to deliver toilet paper and other items required on a very regular basis to customers' doorsteps. How? The e-tail behemoth is moving into its supplier's warehouses.
The online emporium calls the plan Vendor Flex and it works by allowing the company to use warehouses already utilized by the companies who make cleaning products, diapers, shampoo, etc. as well as their distribution networks. Amazon can drive down costs of storing and delivering its own products and cut delivery time (which sounds better than Wal-Mart's same-day delivery plan that asks other customers to deliver packages).
It's a practice that the company actually started three years ago when they moved into P&G's Pennsylvania warehouses, but it's in expansion mode at the moment. Amazon hopes that by driving down delivery costs, more Americans will change their current behavior (going to Rite Aid when they need a 34 pack of TP) and instead shop for these necessities online. They're in talks with Seventh Generation Inc., Kimberly Clark Corp., and Georgia Pacific Corp. to work out similar roomie situations.
If it's cheap and convenient, is there any reason you wouldn't switch to having household items delivered to your doorstep? Let us know in the comments.
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