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As expected, H&M's site crashed immediately when US shoppers rushed in to buy the much-hyped Isabel Marant collection. What wasn't expected was that the crash happened before the collection even launched at noon EST. Jeez.
The other option for desperate shoppers right now is to try to order by phone at 855-466-7467. Lines are currently completely tied up with wait times of "more than five minutes." Do with that what you will.
UPDATE: It's up again! Has anyone successfully purchased anything?
· Isabel Marant Crashed H&M's Website in Europe [Racked]
· How to Dominate the Isabel Marant X H&M Launch [Racked]
· All Isabel Marant x H&M Coverage [Racked]