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Campaign Trail

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What the heck are Topshop and Kate Bosworth up to now? After a less than exciting big reveal of what was otherwise a tantalizing campaign, #whosthatgirl, Bosworth and the gang are moving on to bigger, better, and just as top secret hijinks. What we do know is that "clothes," "spring," "social media," and "multi-media" are involved. The rest is all very hush-hush. [Telegraph UK]