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While beauty brands like MAC, Essie, and Fekkai are glamming up models backstage at Fashion Week, Bath & Body Works took a slightly different route to get to Lincoln Center. The brand announced that they've been chosen as the official hand sanitizer sponsor for Fashion Week, which is pretty good timing considering that whole flu-pocalypse thing that's been happening all winter.
The "pocket bac" sanitizers and soaps come in scents like Fresh Picked Lemon, Fresh Picked Apples, and Fresh Picked ... well, you get the idea. Non-models can germophobe out by buying the products online.
· Bath & Body Works [Official Site]
· All NYFW Fall 2013 coverage [Racked]