Cookie banner

This site uses cookies. Select "Block all non-essential cookies" to only allow cookies necessary to display content and enable core site features. Select "Accept all cookies" to also personalize your experience on the site with ads and partner content tailored to your interests, and to allow us to measure the effectiveness of our service.

To learn more, review our Cookie Policy, Privacy Notice and Terms of Use.

or
clock menu more-arrow no yes mobile

Filed under:

Spinning Gym Flywheel Is Collabing With Hanky Panky on Thongs

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Spinning gym Flywheel is trying its hand at retail with a big e-commerce launch this spring and a series of upcoming collaborations, WWD reports. Soon you can look forward to Flywheel branded Hanky Panky thongs, and well as goods from flip flop company Havaianas, t-shirt brand Junk Food, and apparel and accessories from a handful of other brands.

The company says that their focus on post-workout wear—also known as "regular clothes"—is because many people who spin there appreciate the convenience of buying clothes in a pinch before or after a workout. Or, you could just really try to remember your gym bag.
· Flywheel Bolstering Sportswear, Adding E-commerce [WWD]
· Lululemon Recalls See-Through Yoga Pants, Shortage Ensues [Racked]