LillyPulitzer.com"> clock menu more-arrow no yes

Filed under:

RIP Lilly Pulitzer: Salute With Pink and Green

Image via <a href="http://www.lillypulitzer.com/content_slides.jsp?groupName=OurStory">LillyPulitzer.com</a>
Image via LillyPulitzer.com

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Lilly Pulitzer, the woman who made an iconic brand out of shift dresses in colorful prints, died at 81 in her Florida home on Sunday. The brand's Facebook page notes, "In the days and weeks ahead we will celebrate all that Lilly meant to us. Lilly was a true original who has brought together generations through her bright and happy mark on the world."

Her work's origin story begins when she eloped with Pete Pulitzer, moving from New York to Palm Beach and opening a juice stand on the beach. To hide the stains rife in that line of work, she created sleeveless shifts in crazy prints. The late designer once explained, "Jackie wore one of my dresses—it was made from kitchen curtain material—and people went crazy. They took off like zingo." And thus East Coast WASPs had a summer uniform. To read her full story head here, and to pay tribute, wear your favorite pink and green today.
· What You Need To Know About 2013's Surprise Monogram Revival [Racked]
· Fashion's 'Resort' Season: What Is It, And Why Does it Exist? [Racked]