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Hold Up: Target Just Launched an In-House Bridal Collection

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Hold the phone: Target just launched an in-house bridal collection. Brides can now shop Target.com for four styles of super affordable wedding dresses—and when we say super affordable, we're talking $69.99 to $129.99. For a wedding dress. Gowns come in sizes 2 to 28.

This appears to be an expansion of Target's existing Tevolio collection of 10 bridesmaid dresses and two flower girl dresses, which start at $69.99 and $24.99, respectively. Take a look at the new gowns after the jump.

Tevolio Women's Soft Satin Cowl Neck Bridal Gown, $99.99

Tevolio Women's Soft Satin Strapless Bridal Gown, $99.99

Tevolio Women's Soft Satin Cap Sleeve Bridal Gown, $129.99

Tevolio Women's Soft Satin Retouched Bridal Gown, $129.99

· Say "I Do" to Target's New Bridal Collection [A Bull'seye View]